Get in. We're going for a ride.
Publicis in the West/Boise is a full-service advertising agency based in the Pacific Northwest. Our expertise runs the gamut of traditional advertising, audience anthropology, social media strategy, digital direct, experiential retail, CRM and business analytics. We are multi-disciplined and idea-centric.
Our focus is crystal clear: to ignite, guide and create cultural currency for our clients' brands. We don't do this alone—we drive together with our clients to discover the smartest and most creative solutions available.
Contagious ideas are not just our intellectual capital; they're our lifeblood. Our mission is to spur interaction rather than just spread information. We're passionate about creating engagement solutions first and the most effective media pathways second.
We assemble multi-disciplined brand teams around each project: creative, account, planning, media and digital are at the core of our approach. We source our collective creative firepower to solve the business problem at hand by generating solutions so contagious the brand becomes “interactive” in the truest sense of the word—we strive to get the right audience participating in the narrative of our brands.
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PROVEN PEOPLE WITH SOMETHING TO PROVE.
Our agency is a rare combination of high-profile talent from top-tier creative agencies who are still driven to make a mark.
None of us have come to the Northwest by accident. We are here to build a creative powerhouse in a region that rewards technology, entrepreneurship, innovation and the arts. Our part of the U.S. consistently ranks highly when it comes to measuring creativity, cultural vibrancy and fitness. Maybe it's something in the water here—but the fresh air and pioneering spirit of the region infuse our thinking.
Randy Browning :: Chief Executive Officer
Randy joined Publicis from Mullen in January 2001 as Co-President and Chief Marketing Officer, and became Chief Executive Officer in May 2002.
Browning is a creative-minded leader and gained extensive global experience on big brands like Unilever and Coca-Cola early in his career at McCann-Erickson London.
He went on to become the first account person hired at Wieden+Kennedy Amsterdam, where he led the Nike and Microsoft business in Europe. After leaving W+K, Randy landed at Hal Riney & Partners in San Francisco, where he was responsible for the Saturn account.
Randy is fond of sailing and classic Porsche cars.
Bob Moore :: Chief Creative Officer, Publicis USA
Bob's spent the majority of his career working at Wieden + Kennedy on the Nike business. In 1992, he opened the Amsterdam office of W+K, and in four short years, helped it grow from seven confused Americans to 130 less confused internationals from France, Holland, Scotland, Spain, Germany, Sweden, Australia, the UK, Canada and Italy. He was called back to W+K Portland in 1996 to run Microsoft, Nike US and Coca-Cola.
In 2000, Bob was named Creative Director of Fallon, Minneapolis, and supervised all work on United Airlines, Lee Jeans, International Trucks and Holiday Inn Express. He reunited with several ex-Wieden colleagues and joined Publicis Seattle as Executive Creative Director, in 2002. In 2006, he became Chief Creative Officer of Publicis USA and now enjoys offices in New York and Seattle.
Bob's work has won five Gold Lions and one Silver at Cannes, D&ADs, One Show Best of Show, Clios and CA. In addition, Bob is the only creative to win the top prize at both the MPA Kellys and Mercury Radio Awards.
Bob plays bass guitar in a Hawaiian folk band and also is a nationally ranked swimmer in his age group.
Dan Fietsam :: Executive Creative Director
Dan loves to compete on stages big and small. In fact, in the past two years alone, six of his commercials have cracked the top ten of the USA Today Super Bowl Ad Meter, including the number one slot in 2006 and the most TiVo'ed spot in 2007.
Prior to joining Publicis in the West, Dan made the rounds working on Blue Chip accounts like Budweiser, Dell, Sears, Nintendo and Dewars at premier Chicago agencies, including DDB, Y&R, Leo Burnett and O&M.
While Dan's won virtually every award in the book,* he's most proud of his business results. During his tenure with the Bud Light brand, sales increased 4.5%, which is the largest increase in Anheuser-Busch history. He's also been honored to serve as a judge for The One Show, the Art Directors Club, Hatch, the Addys and London International.
Outside of work, he's into his family, music, reading, being outside and trying to stay somewhat fit by cycling and running.
*Multiple Cannes Lions, The One Show, Communication Arts, ADC, Clios, Archive and The MPA Kelly. And last but not least, he won the Pinewood Derby as a 4th grader.
Kevin May :: Director of Strategic Planning
Kevin oversees the Planning Department at Publicis in the West. His diverse background helps blend global thinking/experience with innovative consumer insights.
Kevin joined Publicis in the West at the beginning of 2006 after four years running his own consultancy in London, where his projects included work for Fallon, Clemmow Hornby Inge, Rise Communications, Springer & Jacoby, Channel 4, Abbot Mead Vickers BBDO, Saatchi & Saatchi, and British Telecom.
His agency experience includes lengthy stints at J Walter Thompson, TBWA, and CDP, but he has also worked as a journalist, script-writer and researcher, as well as writing a book about a road trip he made around the 48 coterminous states in 48 days.
The only things from back home that Kevin misses in Seattle are “warm beer and the live football” (soccer).
Lynda Bruns :: VP, Director of Client Services, Boise
With over twenty years of experience in advertising, sales promotion, event management and both business-to-consumer and business-to-business programs, Lynda brings diverse marketing experience to the team.
Lynda has led the development of marketing programs for Hewlett-Packard and Compaq and was instrumental in creating channel partner programs for Iomega, InFocus and Seagate Technology.
Originally from Scotland, Lynda enjoys attending rugby tournaments, camping, snowmobiling and other outdoor activities with her husband and two kids.
Chris Tweedy :: Creative Director, Boise
Chris oversees the creative output for Publicis in the West/Boise, providing strategic perspective and creative leadership for all agency projects.
Chris has over twelve years of experience in copywriting and creative direction, having produced work for some of the world’s best-known brands including Hewlett-Packard, T-Mobile, McDonald’s, AT&T Wireless, Cingular Wireless, Motorola, Nintendo and Albertsons. His work has been recognized in Adweek and Creativity magazines and has garnered numerous awards.
In his free time, Chris enjoys off-road motorcycling, bicycling, reading, movies, music and challenging his wife and four kids to Wii bowling.
CAREERS AT PUBLICIS
If you're interested in taking the journey with us, please send a copy of your resume to:
lynda.bruns@publicis-usa.com
PUBLICIS IN THE WEST
Lynda Bruns
VP, Director of Client Services
Tel: +1 208 395 8300 x56 Fax: +1 208 395 8333
168 N 9th St, Ste 250
Boise, Idaho 83702
USA
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