At Publicis Boise, we eat, sleep and breathe technology marketing. For over 20 years, we’ve developed marketing campaigns for everything from services to servers for a range of tech companies, big and small.

Take a few moments to hike around the site and see what we’re all about.

For over 25 years, Publicis Boise has called Idaho's Treasure Valley home. Through a variety of mergers, the agency joined the Publicis worldwide family, providing us with expansive resources to benefit our regional, national and international clients.

Publicis Boise is part of Publicis Groupe, the 3rd largest communications company in the world. Yet despite our scope and reach, at the core we are a small boutique agency that is nimble, proactive and cost effective with the ability to scale based on our clients' particular needs.

Though our background is predominantly in B2B for high-tech and consumer electronics companies, our team's experience includes everything from food and packaged goods, government services to state lotteries and organic fertilizers.

Our Approach

At Publicis Boise, we strongly believe in the power of collaboration. That's why we work closely with our clients to create programs that drive their success, because a win for our clients is a win for us.

How do we do it? Simple. We believe in creating contagious ideas that ignite conversations about your brand, engaging with your customers to drive advocacy, build trust and grow business.

We tap into our B2B and B2C experience across a variety of industries and work closely with our clients to identify opportunities, set goals and develop campaigns that work.

We embrace how marketing is an ever-evolving process, with new media and new technologies emerging constantly, and leverage those changes when applicable to strengthen our campaigns and ensure greater success.

We are committed to developing smart and surprising ideas that form connections with our clients’ end customers and that strategically drive our clients’ businesses. Our services include:
  • Marketing Strategy and Planning
  • Project Management
  • Integrated Marketing Campaigns that encompass:
    • Traditional and non-traditional media
    • Video narrative development
    • Application development
    • Customer relationship management (CRM)
    • Performance management
    • Portals and collaboration
  • Interactive/Web Development
  • Sales Promotion/Event Planning
  • Sales Training
  • Application and Interactive Development
  • Media Planning and Buying

Lynda Bruns
Vice President, Director of Client Services
Lynda.bruns@publicis-usa.com
Phone 208.395.8300, Ext. 56

Employment Opportunities
Though we may not currently have any positions open, we’re always happy to meet talented, hard-working and fun-loving marketing professionals that are interested in joining our team.

If that’s you, please send us a brief message along with your resume.

Giving to receive

It’s amazing how a simple giveaway can generate interest. For instance, have you ever been to a sporting event and seen the reaction of fans as t-shirts are flung into the stands? Giving gifts and prizes is a great way to receive interest from customers and prospects. Yet, many marketers overlook, dismiss for forget about the power of giveaways in their marketing initiatives.

At Publicis Boise, we’ve successfully implemented numerous programs over the years that offer incentives for response, replies, action or participation to increase the overall effectiveness of each campaign. Access the case study below to see one example.

Download the case study

Truth is, we have a passion for every program we do. However, as part of our commitment to the community, Publicis Boise occasionally works with local start-up companies on a pro-bono basis to help them meet their marketing and goals—or identify what those goals are.

We call these our “Passion Programs” because they give us a unique opportunity to stretch our creative thinking outside of often restrictive branding guidelines, and work with new and innovative people in our community who have a passion for taking risks and growing their business.

For more information about our Passion Program, please contact Lynda at: Lynda.bruns@publicis-usa.com 208.395.8300, Ext. 56

Passion Program
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